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Tuesday 26 July 2016

IG

Instagram hits 500 million monthly users

On average, more than 95 million photos and videos are shared each day on Instagram.

The growth announcement underscored the deepening straits for Twitter, which is struggling to revive growth yet is stuck at about 300 million monthly users. Instagram hit 400 million users in September.

Instagram now reaches more than 500 million people each month and 300 million each day, lengthening its lead over Twitter and underscoring Facebook's beachhead of popular mobile apps with escalating growth around the globe.

Instagram more than doubled in size over the past two years, adding 100 million active users faster than the previous 100 million, the Facebook-owned photo-sharing service said. More than 80 per cent of users are from outside the US. On average, more than 95 million photos and videos are shared each day.

by Jessica Guynn